Athletic Wear and Sublimation Printing

By Dean Schwartz (SWAG Master): More and more people have been adopting an active lifestyle. And why not? An active lifestyle can help improve muscle and bone health, improve sleep, and help control weight. If you walk down the street or into any coffee shop, you are likely to see people who look like they are headed to yoga, spin class, or some other type of athletic activity. In fact, athletic wear has become so popular that people often wear it even if they are NOT going to the gym. Athletic wear has quickly become a fixture in mainstream fashion and apparel. As a marketer, you will want to capitalize on this trend with sublimated athletic wear.

What is sublimation? Sublimation is a printing technique that allows for vibrant, full color, all-over print tees, and garments.  The artwork is printed on a sheet of high-release paper and transferred onto the garment using heat and pressure. The dye is absorbed by the fabric for a softer feel, unlike screen printing. Sublimation is a great printing process for athletic wear. It allows you to print full-color graphics on lightweight material that won’t fade easily. Check out a few examples of our sublimated athletic wear.

To check out an updated presentation of custom apparel from 2023 – click here

Custom Sublimated Athletic Wear

Our sublimated backpacks are perfect gear bags for sports teams. Made of polyester, you can choose between zippered or drawstring top closure. Features a front pocket, mesh water bottle pocket, mesh panel for airing out wet clothes after practice, and a separate dry compartment for your clean clothes. Fully customizable for your school, team, club, or organization.

Get the crowd on their feet with this premium adult basketball short uniform! Made of smooth 90% polyester/10% spandex Dry-Excel (TM) 4-way stretch fabric which is odor resistant. It has a classic fit, a 10″ inseam, an elasticized drawstring waist with gripper for secure tuck-in. Seven different design lines allow you to add a custom sublimated imprint however you want. The ball is in your court to start your next successful marketing campaign!

Choose from 100% polyester micro-mesh fabric or 100% polyester smooth interlock fabric. Our sublimated t-shirts come in a wide range of youth and adult sizes, and they fully customizable for your school, team, club, or organization.

Want to learn more about our bold fashion options? Click here! There are endless possibilities with sublimation printing, so get creative and take advantage of the athletic wear trend. Need some help? Give SOBO a call 888.752.0432 or email info@soboconcepts.com for assistance. SWAG with style!