Case Study: Latin Grammys

Posted By Dean Schwartz
Posted on July 11, 2010

The Latin Grammys chose SOBO Concepts to create the official t-shirts for the 2009 Awards show. Their goal was to sell product that the event that not only looked cool, but also reinforced their music-focused branding. The clever designs generated excitement at the event and promoted product sales.

Nominee-Black-Front

TAGS: latin grammys, latin grammys merchandise, latin merchandise, latin music t-shirt, latin t-shirts,