By Dean Schwartz (SWAG Master): Everyone likes opening packages. But product packaging is more than just protecting the items inside. A little creativity in packaging goes a long way when it comes to impressing your customers and gaining loyal advocates. If your business operates mainly online, the packaging in which they receive your item may be the only real physical interaction you have with them. Make a personal and lasting impression with custom mailer boxes.
Mailer boxes come in all shapes and sizes. But it is important to remember to use mailers to communicate your brand and build relationships with your customers. For example, convey luxury and individuality through the use of weighty materials, UV gloss coatings or metallic foiling. Or brand yourself environmentally conscience by using natural paper products, and recycled & degradable materials. Custom mailer boxes are perfect for direct mail marketing campaigns too (read more on direct mail in our previous blog). No matter what your business identity is, your mailer boxes should reflect it.
Custom Mailer Boxes from SOBO
Of course, SOBO has your mailer box needs covered. We can imprint your design on boxes of all shapes and sizes. The important thing is to be creative. Slapping a logo on a box would work, but where’s the fun in that? Try to incorporate the box itself into your design or message. Here are a few examples.
This box is perfect for shipping bulkier items that have some weight to them. The handle makes it easy to carry. Delta has used the imprint space to make the box look like a suitcase or lunch box. What a great way to their travel message!
Most mail takes the form or some type of rectangle. Sometimes all you need to stand out is a different shape. Stand out from the crowd with this cube box. This client wisely chose this box to communicate their message of “a good square meal.” Great alignment between packaging and messaging.
This house shaped box speaks for itself. Perfect for mortgage brokers, realtors, or anyone in the housing industry. Flip it around and it looks like a baseball home base.
Check out all our options for mailer boxes in our catalog. Don’t see anything that fits your need, or need help coming up with a design? Send us a note or give us a call 888.752.0432 and we will make sure to customize a solution to fit your needs. SWAG with style!