Direct Mail & Packaging | Marketing That Works

Postcards, mailers, magnets, boxes, and more

Direct mail and unique packaging can help accomplish your objectives! It doesn’t matter if you’re trying to build traffic to your store or website, announcing a new product, offering a discount, or just looking to reinforce your branding; our direct mail will reach people at your desired location for optimal influence. We have great domestic as well as international custom packaging solutions! We even enable you to target your direct mail and marketing by age, gender, income, education, geographical area, and more. Whether you need a custom mailer box, unique envelopes, or beautiful packaging designs for your product, our expert design team will make sure your product/brand is noticed.

FEATURES

  • 98% of consumers retrieve the mail the day it is delivered; 80% of them are women.
  • 84% of mail sorters are the principal shoppers in the household; 81% of them make financial decisions.
  • 78% of people think direct mail is effective, which boasts a 4.4% response rate versus 0.12% for e-mail.
  • We offer customized postcards, products, and shipping boxes. All of your fulfillment needs are handled!

GET YOUR DIRECT MAILING ON NOW!

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The 40/40/20 Rule

40% of your effort should be in finding the right target audience for your direct mail and marketing

  • Right person at the right time!
  • This is your job.

40% of your effort should be in creating the right promotion/offer/or message

  • Make it actionable!
  • SOBO can help with this.

20% of your effort should be on the visual creative for the actual mail piece

  • Make it pop!
  • This is our job.
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3d glasses custom post card

More Direct Mail & Marketing By The Numbers

People enjoy getting their mail. Targeted direct mail and marketing is informative and cost-effective. Everyone has a mailbox.

67% find mail more personal than the internet.
66% are more likely to remember to use a voucher if they have a physical copy.
36% of people under 30 look forward to checking the mail daily.
Oversized postcards increase the response rate to 5.0%.
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house bespoke box packaging

By Dean Schwartz (SWAG Master): Direct mail marketing has been around a very long time. And even as the world goes digital, direct mail continues to be an effective medium. Continued…

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By Dean Schwartz (SWAG Master): The reason we care so much about making SWAG that has SWAG is because of the alternative, which is often a wasted investment and missed Continued…

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